Essentialism by Greg McKeown
We’re drowning in more. More commitments, more tasks, more noise. Productivity culture tells us the solution is efficiency—doing more in less time. But Essentialism makes a different argument: instead of optimizing everything, we should focus only on what truly matters.

The Thesis: Most of us are spread too thin, saying yes to everything, and ending up mediocre at a lot instead of exceptional at what truly matters. Essentialism is the disciplined pursuit of less, but better.

Key Takeaways:

1. Essentialism is About Focus, Not Efficiency
This isn’t about squeezing more into your day—it’s about eliminating what doesn’t matter so you can go all in on what does.

2. The Power of Choice
You have more control over your time and energy than you think. If you don’t prioritize your life, someone else will.

3. Discern More
Not all opportunities are created equal. Learn to separate the vital few from the trivial many.

4. Trade-offs Are Inevitable
You can’t have it all. Saying yes to one thing inherently means saying no to something else. Make your yeses count. (If it’s not a fuck yes, it’s a no.)

5. Eliminate Ruthlessly
It’s not just about saying no—it’s about saying no to good opportunities to make room for great ones.

6. Execution Should Be Effortless
Once you’ve identified what’s essential, remove obstacles and make doing the right things as frictionless as possible.

Final Thoughts: In a world that glorifies more, Essentialism is a necessary recalibration. It challenges us to rethink success—not as doing everything, but as doing the right things well.

What’s one thing in your life that feels essential but might not actually be?